怎么用英语推销产品

推销产品新品是企业开启销售市场关键的一步。怎样才能让自身企业的新品为大量人孰知所晓、为销售市场所接纳呢？下边是一些推广产品常用的流程，期待能对大伙儿有一定的启迪。

●　 建议看商品

1. Mr. Mckenzie, let me take you to our showroom.

2. How about taking a look at our latest products in our showroom？

3. If you have time, I'd like to take you to our showroom.

与顾客探讨告一段落后，能够转移话题，建议另一件事：新品。术语以“Let me……”,“How about” 或 “If……, I'd like to……” 表明礼貌性的提议。

●　 商品优点和缺点

1. It's only a prototype, but it's a prime example of our future line of smart products.

2. This oven is just an example, but it's going to be our future line of smart products.

3. This model hasn't been marketed yet, but we know it's going to be a top-seller.

在观看者见到商品以前，宜先表明该商品现阶段的情况。所应用的语句，上半部可先说稍有顾虑的一面（比如它仅仅个基本的试品，并未宣布生产制造），然后再注重好的一面。关键句式的构造是 “It's only……, but it's……”。

●　 注重特点

1. Basically, "Correct Cook" makes it virtually impossible to over or under cook food.

2. Essentially, "Correct Cook" is mistake-proof.

3. The bottom line here is that "Correct Cook" is mistake-proof.

注重该商品最独特的作用，非常容易让闻者留有刻骨铭心的印像。可应用的关键字有：“basically”（大部分）和“essentially”（本质上），全是加剧语调的字汇。

●　 吸引住客户

1. You must admit this type of feature will appeal to the many microwave users in the West.

2. You have to agree that this feature will appeal to the many users of microwaves in the West.

3. I think you have to acknowledge that this feature will appeal to the many users of microwaves in the West.

该段应立即强调此项商品的作用，由于这对未来要市场销售此项商品的顾客是*具感染力的。句式用 “You must admit……”，不仅提升感染力，并且让另一方无法辩驳。